You are currently browsing the Education Marketing weblog archives for the day 10/04/2008.
- Uncategorized (42)
- 30/12/2008: Government announces new peer mentoring programme
- 23/12/2008: Buying Patterns in Schools: Free Report
- 14/12/2008: What has happened this term in schools
- 25/11/2008: Government announces more money for education
- 19/11/2008: How are schools responding to the credit crisis?
- 05/11/2008: The 3 activities that generate the greatest success
- 28/10/2008: Emailing teachers direct: 100,000 new addresses announced
- 17/10/2008: How to get teachers to read your ad, when you've mailed them 10 times before
- 17/09/2008: Getting higher response rates through emailing schools
- 11/09/2008: Do blogs really work in a business sense?
Archive for 10/04/2008
How to get your company on radio and TV
10/04/2008 by Tony Attwood.
Supposing you could get 2 slots on Breakfast TV, four minutes on BBC World Service, 15 minutes on a half hour special on Radio 4, a host of local radio spots and a deal with the BBC so that whenever someone phoned their 0800 helpline on your subject, they got given your phone number.
What would that be worth?
And come to that how would you do it?
You’ll have guessed by now that a) our PR agency just did it and b) I’ve written a paper telling you exactly how it was done. If you’d like to read a copy please visit www.voom.org.uk where you will find a link on the home page.
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